Annie Li is a Product Design Manager at Dave, focusing on making banking more human. Previously she worked at eBay, leading design for their innovation team.
As a first generation Asian American designer, she is making space in design for underrepresented youth at Inneract Project.
Dave
2022 – Current
Building products that level the financial playing field, and making digital banking more human. Managing a team of designers across 3 product teams for our flagship product, ExtraCash, and our Bank business to improve financial access to all, and collaborating closely with engineering and product to determine goals, success metrics, roadmap, and sprint commitments.
We've helped more than 11 million customers bank, budget, avoid overdraft fees, find work, and build credit.
Helped drive the company to profitability
Increased products per MTM, transactions per MTM, decreased contact rate, improved variable margin
Improved BBB ratings from B+ to A-
Helped company reach all-time low contact rate after leading redesign
The Design Incubation Team fosters customer centered product ideas with an emphasis on new and emerging technologies that will enhance the customer’s experience and open up new business opportunities for eBay.
We give ideas the oxygen and runway to develop, look around corners, and help the broader organization understand what’s coming and how best to position eBay towards the future.
eBay
2020 – 2022
Nike
2019 – 2020
Lead design for Nike Valiant Labs, Nike’s new business incubator, helping to serve historically underrepresented communities in new and unimagined ways.
Ripple
2017–2019
Designing for Web3, before Web3. Ripple provides one frictionless experience to send money globally with the power of blockchain. Moved fast, wore many hats, and designed for the Internet of Value.
Duarte
2015-2017
Design agency with notable clients: Apple, Google, Facebook, Salesforce, Qualcomm.
What People Are Saying
“Annie is an influential leader and team player who role models our values. Not only does she always have an excellent attitude, but if/when faced with a challenge, she approaches it with calmness, authenticity, and objectivity. This has empowered her team to trust her and follow her direction when she communicates critical updates with them.
As a design manager, Annie always listens before speaking and does so intentionally. This creates healthy a space for our team to think more critically and less reactively. During team meetings, Annie is engaged, communicative and sets a very positive tone for her peers. I can’t thank Annie enough for her contributions to our team’s culture and values.”
— Design Operations Lead
“I never doubted Annie would be a good people manager but her performance has far surpassed what I would have expected. She's compassionate, honest, and direct with her team. She truly wishes the best for her team and it comes through in all that she says and does for her team. It's evident that her approach has built up trust with her reports that cannot be faked. She's the example of what I would want in a manager.”
— Lead Product Designer
“Annie is exceptionally caring and honest in how she conducts herself as both a manager, leader, and advocate for her team. She consistently recognizes individuals for their accomplishments and contributions to the team and is always looking to connect the contributions of her team back to the company's strategic direction and value delivered to our members. She has a collaborative spirit with product and engineering to explore and iterate design options and has effective management of her team to get things done. Annie also brings positivity and encouragement to not only her team but also uplifts her research, PM and engineering partners, leading to overall success of the squad.”